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Netflix introduced in the present day that it has launched “Profile Switch,” a function that lets a member on an current account change to a brand-new account with out rebuilding their profile. This prevents their private information from being erased like custom-made suggestions, viewing historical past, checklist of favourite reveals/films, and different settings that may very well be annoying to lose and begin over from scratch.
Because the streamer cracks down on account sharing, Netflix seemingly launched the brand new function to encourage freeloaders to pay for their very own accounts.
The function is rolling out in the present day, and subscribers worldwide will probably be notified through e-mail. As soon as accessible, customers can go to their profile icon on the Netflix homepage and discover the “Switch Profile” choice.
The “Profile Switch” choice can be turned off in account settings.
“Folks transfer. Households develop. Relationships finish. However all through these life modifications, your Netflix expertise ought to keep the identical,” Timi Kosztin, Product Supervisor, Product Innovation, Netflix, wrote in in the present day’s weblog. “It doesn’t matter what’s happening, let your Netflix profile be a continuing in a life stuffed with modifications so you may sit again, chill out and proceed watching proper from the place you left off.”
The streamer introduced it will check password-sharing options after experiencing a major drop in subscribers. In Netflix’s Q1 2022 earnings report, the streamer reported that about 100 million households have password freeloaders.
In March, Netflix launched an “additional members” function in Chile, Costa Rica and Peru, making subscribers pay an additional payment for added folks mooching off their accounts. In July, Netflix started testing an “add a house” function in Argentina, the Dominican Republic, El Salvador, Guatemala and Hwouldoaccountsnduras.
Right now’s announcement comes because the streaming large suffers from a lack of almost a million subscribers and appears for tactics to earn extra income. Final week, Netflix launched its cheaper ad-supported tier.
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