Categories: Business

Kolkata-based EV start-up Motovolt launches e-bike priced at Rs 49,999

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Electrical car (EV) firm, Motovolt Mobility Non-public Restricted, launched its e-bike, URBN, on Tuesday. The e-bike, which is priced at Rs 49,999, is obtainable for reserving on the corporate’s web site together with greater than 100 offline retail touchpoints. It gives a spread of 120 km on a single cost and has a detachable BIS-approved battery.

Motovolt, based in 2020 by Tushar Choudhary, is a subsidiary of the Kolkata-based Himadri Group of corporations which manufactures speciality chemical compounds. Two years in the past, it launched e-cycles which have a pan-Indian presence and can be found in 4 models- HUM, KIVO Straightforward, KIVO Customary and ICE.

The intention behind launching the e-cycles and now the e-bikes is to vary the best way how India strikes, Choudhary advised Enterprise Right this moment.

He added that after travelling to China for a few years, he realised that there was a significant hole within the nation within the micro-mobility phase and this led him to launch Motovolt’s e-cycles and now e-bikes. “We recognized the market hole in terms of aspirational, snug, and classy particular person city commute. With URBN e-bike’s launch, we’ve created the proper resolution for our customers,” he stated.

The e-bikes are a complicated model of the e-cycles, he revealed.

He additionally stated that the e-bikes are priced in a method that they not simply cater to the city market. When requested who’s going to be the target market for URBN e-bikes, he stated, “Each Indian as it’s a model for the lots” and added “Our distribution technique is unfold all throughout India.”

In a bid to achieve out to the agricultural market of the nation, URBN has partnered with Widespread Service Facilities (CSC), which falls below the Ministry of Electronics and IT.

Moreover, to assist prospects, particularly within the rural areas, take care of points round their e-bikes, Raja Kishore, COO at CSC Grameen e-store, stated they are going to develop a Do-it-Your self (DIY) package and likewise assist by way of video conferencing.

The corporate’s manufacturing arrange is in Kolkata and the capability is 40,000 models per 30 days which he step by step plans to extend relying on the demand of those merchandise.

The Kolkata-based firm’s founder talked about that they’ve obtained an advance reserving of round 5,000 e-bikes and are additionally getting queries from supply start-ups akin to Zomato, Swiggy, Zypp Electrical, and extra.

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