Ford Sharpens Bronco Sport’s Off-Highway Credentials With New Diamond Bundle

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The Ford Bronco and Bronco Sport may share a reputation however they current very totally different issues for Ford.

The “actual” Bronco, the retro off-roader constructed to rival the Jeep Wrangler, is in such demand that Ford manufacturing can’t sustain, leaving patrons annoyed with countless delays. The extra standard Bronco Sport, however, is presently languishing in ninth place within the compact crossover section the place it’s comprehensively ass-whooped by competent however theoretically much less attention-grabbing rivals, most notably the Toyota RAV4, and in addition has to battle its personal Escape brother.

Certainly one of Ford’s options to spice up gross sales is the Diamond Off-Highway Bundle of apparatus for the Bronco Sport that faucets into the cool, rugged off-load picture loved by its non-Sport brother, whereas one other is to open up the Bronco Off-Roadeo expertise program to extra house owners.

The Black Diamond Bundle is out there on Large Bend and Outer Banks fashions and features a entrance steel skid plate, gasoline tank safety, and canister defend, in addition to a set of 225/65 R17 all-terrain tires wrapped round 17-inch Carbonized Grey alloy wheels.

Associated: Ford Bronco Prospects Shedding Endurance After Ready Months For Supply

These wheels ought to assist the Diamond-equipped SUVs stand out within the Walgreens parking zone in between all these off-road adventures, and simply in case anybody misses them, you additionally get a matte black hood graphic with Bronco horse emblem and decrease physique graphics with Bronco lettering on each entrance doorways.

And when you actually do wish to do some adventuring – which we suspect is unlikely within the compact SUV section provided that the very on-road-focused RAV4 outsells the Ford by nearly 4 to 1, and the Honda CR-V finds twice as many properties – shopping for a Bronco Sport additionally grants you entry to Bronco Off-Roadeo trails and instruction.

The Off-Roadeo program presents experiences in Texas, Nevada, Utah, and New Hampshire, however was beforehand solely open to house owners who’d purchased sure fashions. Now anybody who buys any form of Bronco Sport qualifies.

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