AEG Presents Appoints Georgie Donnelly as Head of Comedy

Promoter AEG Presents has appointed its first-ever head of comedy forward of its comedy pageant, Simply For Laughs, making its U.Okay. debut subsequent spring.

Comedy specialist Georgie Donnelly has been tapped to tackle the inaugural function. She will likely be primarily based in London.

The corporate stated that Donnelly’s appointment was integral to its concentrate on increasing AEG Presents’ footprint “past music,” with reside comedy a specific space of curiosity because of its exponential development for the enterprise.

AEG Presents is the second-largest reside music firm within the U.S. Its international music secure contains iconic occasions equivalent to Coachella, New Orleans Jazz Pageant, British Summer time Time at Hyde Park and Stagecoach in addition to selling international excursions for the world’s greatest artists, from The Rolling Stones to Taylor Swift.

Now the corporate is bringing Montreal comedy pageant Simply For Laughs to London for the primary time subsequent March 2-5 on the 20,000-capacity O2 Enviornment. The pageant, which has additionally performed New York and Los Angeles, celebrated its fortieth anniversary earlier this yr.

Donnelly joins from Second Home the place she served as head of comedy and podcasts. She was beforehand an agent at UTA, the place she stablished and constructed the comedy division, and has additionally labored as head of comedy at Kilimanjaro Dwell.

“I’m completely delighted to affix the workforce at AEG Presents who’re synonymous with reside music and leisure,” Donnelly stated. “I’m so excited to be increasing the reside comedy side of the enterprise and sit up for bringing a number of the greatest stars and occasions in international comedy to the U.Okay.”

Steve Homer, CEO of AEG Presents, stated: “Georgie is immersed within the comedy world and has unimaginable expertise reserving and working excursions and reveals throughout a number of comedic genres. It’s an space AEG Presents is more and more taking on residence and with Only for Laughs, in addition to the arrival of Georgie to this newly created function, our plan is to essentially speed up our comedic footprint.”